In our previous installments, we explored how the cloud helps us capture the tons of data that companies hold and comprehend while use cases benefit the long-run operation of your business. From this deluge of data, we will shift to the concept of SaaS. SaaS means ‘software as a service.’ A simple example is Salesforce, they are a leading theorem for every sales message. Not too long ago companies built CRMs to capture all contact lead codes and customer applications. According to CEO Steve Oriola, CRMs enable enterprises to better cater to the needs of their sales teams and arm them with the tools they need to best nurture prospects. Since this application, we have seen a shift where companies build CRMs with the idea of “which CRM is best for me?” 

As businesses consider their journey toward solutions, utilizing tools from data science libraries and data scientists will help you distinguish solution algorithms. As businesses move towards building a CRM there are aspects that must be considered. 

1. Resources 

2. Technology: leveling up by using flag form 

3. Cost and marketing timing: AI journey

In our last podcast, we spoke about prioritizing use cases. When building AI applications you must be cautious. It may only be successful if you are using a very specific use case. In this scenario, you build your own CRM or technology. However, if not, you must find a solution in the SaaS model.

Moving forward with Saas

In previous years, we bought programming technologies and built solutions the way we wanted in CRM. Now, the industry is seeing a shift toward a packaged solution that has thought-about solutions for specific industries containing data, integrations, user interfaces, and the usable and unforgettable algorithms a business needs to drive towards success. In return, if businesses want to quickly deploy AI solutions to meet their journey road map they need to make a call about build vs buy. This will help with purchase and use decisions. We need to think about “do we select a SaaS solution with one use case and continue to add more or do we use one use case that will accomplish everything?” Often we need a blend of insights.

It is encouraged that businesses choose an AI flag form that covers more than one use case. Between buying vs building, the first step is capability. Next, businesses must consider function. Lastly, businesses need to consider spending and the cost. Because use cases often aren’t evident due to ROI, SaaS is the best option.  According to a Statista report, in 2022 the CRM software market had a worldwide revenue of $46.4 million in 2021 and will see an increase to updards of $49.6 by 2025. 

SaaS will give your business a ton of quality and value. 

Interested in implementing SaaS into your business? Request a demo today to see just how easy it can be.