May 28, 2025

The Data Insights Podcast: Rebekah Rush, CM Buck & Associates, Inc.

In this episode, ConverSight CEO Ganesh Gandhieswaran chats with Rebekah Rush, Operations Manager at CM Buck Associates, about how her team tackled one of their biggest operational hurdles: 10 years of disconnected data across eight business units.

CM Buck—a multi-division, family-owned company in the critical power, lighting, HVAC, and OEM space—was drowning in systems that didn’t talk to each other. From Excel spreadsheets to niche tools that couldn’t integrate, data visibility was limited and slow. Then came ConverSight.

Rebekah shares how:

  • They built an actionable tariff response dashboard in just 30 days
  • Saved valuable manager time by eliminating manual reporting
  • Empowered their sales team with real-time pipeline visibility
  • Connected legacy tools and ERPs for the first time in over a decade

She also gives honest insight into navigating AI adoption, the shift from patchwork processes to intelligent decision-making, and what true partnership with a tech vendor looks like.


💬 Why Listen?
If your company is stuck with Excel, juggling multiple systems, or trying to make decisions without the full picture—this episode is for you. Hear how one mid-sized team made a massive leap in performance, visibility, and strategy without a billion-dollar budget.


🎧 Tune in and learn:

  • What decision intelligence really means in daily operations
  • How ConverSight unlocked immediate ROI
  • Why AI isn’t scary

Request a demo today to implement generative AI into your business processes.

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